Here at DJ4, following collaborations with other organisations in the beauty industry, such as LashDream and the perfumeries Beauty Star, so we’re organising a tour across the whole of northern Italy (in collaboration with OVO Studio), and we’re working with a new organisation, Seta Beauty. Above is the official video for the’opening ceremony!
WOULD YOU LIKE A SUCCESSFUL OPENING LIKE THIS ONE TOO?
It is a major chain of beauty salons with branches in throughout Italy: Lombardy, Piedmont, Friuli, Emilia-Romagna, Lazio, Abruzzo, Campania, Calabria and Sardinia.
Here at DJ4, with the excellent DJ Mirko We were there for the opening of the Seta Beauty centre in Rome (Thanks to Alessia, the owner, who was very kind and helpful) during the afternoon and evening, with a selection ranging from lounge, deep and soulful music right through to the latest pop and pop dance hits: the audience was very diverse, so to ensure our approach was effective and on target, we opted for a rather “mainstream” selection, though always with style and class (on other occasions, however, the soundtrack was themed, such as for the chain’s opening Dixie, where electroswing music took centre stage).
OPENING DAY DJ SET WITH PIONEER CDJ 2000 AND TOP-OF-THE-RANGE SOUND SYSTEM
As is our custom, we use the following equipment to organise our events: high quality: in this case, using the legendary Pioneer CDJ 2000s and the latest-generation FBT speakers, which deliver great dynamic range and clarity of sound, even at volume levels that are far from high – as was the case here, where networking amongst the participants was a key priority.
Here at DJ4, we immediately found ourselves on the same wavelength as the Seta Beauty, starting with the company’s philosophy, which we fully embrace and which we, too, put into practice, albeit in different sectors: among their key strengths, in fact, is the exclusive use of state-of-the-art equipment, with the aim of “modernising” the beauty sector, which has historically been characterised by a purely “manual” and conservative approach.
Whilst we look forward to covering the other centres across Italy, we wish Seta Beauty in Rome all the success it deserves! See you next year, when we’ll be celebrating its first year in business.
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